How to Boost an Instagram Post on Android


This wikiHow teaches you how to create a paid promotion for a post on your Instagram profile, using Android. You will have to first switch your profile to a business account by linking it to a Facebook page, and then select a post to promote from your profile.

Part 1
Switching to a Business Profile

Switching to a Business Profile on How to Boost an Instagram Post on Android

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The Instagram app looks like a white camera icon on a purple-and-orange background. You can find it on your Apps menu.

Switching to a Business Profile on How to Boost an Instagram Post on Android

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You'll find this button on a navigation bar at the bottom of your screen. It will open your profile page.

Switching to a Business Profile on How to Boost an Instagram Post on Android

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This button is located in the upper-right corner of your profile page. It will open your Settings menu on a new page.

Switching to a Business Profile on How to Boost an Instagram Post on Android

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You'll find this option towards the middle of your Settings menu. Follow the on-screen instructions here to convert your existing profile to a business account. This will require you to connect your Instagram profile to a Facebook business page. If you need help converting your account, make sure to check out the steps on how to connect Instagram to a Facebook Business Page.

Part 2
Boosting a Post

Boosting a Post on How to Boost an Instagram Post on Android

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Tap the back button on the top-left, or the icon on the bottom-right to view your profile grid.

Boosting a Post on How to Boost an Instagram Post on Android

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Find the post you want to promote on your profile, and tap on it to open the post.

Boosting a Post on How to Boost an Instagram Post on Android

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You can find this button in the lower-right corner of your post. It will open the promotion form on a new page.

Boosting a Post on How to Boost an Instagram Post on Android

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Your promotion will be optimized to achieve the outcome you select here. More Profile Visits will help direct customers and viewers to visit your Instagram profile. More Website Traffic will help get more visits to your business's external website. More Promotion Views will optimize your promotion to get the most number of views on your promoted post. Tap the right-arrow icon on the top-right corner to confirm your selection.

Boosting a Post on How to Boost an Instagram Post on Android

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Your target audience will determine who sees your promotion on their personal feed. You can select Automatic to have Instagram optimize your audience based on your account data, Local to focus on people in a specific location, or Manual to select people, places, and interests to target. Tap the right-arrow icon on the top-right to confirm your audience.

Boosting a Post on How to Boost an Instagram Post on Android

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Tap and adjust the Budget and Duration sliders to specify your daily budget, and how long you want to continue promoting this post. You can see your total spend and estimated reach at the top of the page here. Tap the right-arrow icon on the top-right to confirm your budget and duration.

Boosting a Post on How to Boost an Instagram Post on Android

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This is a blue button at the bottom of the "You're All Set" page. It will authorize your payment, and air your promotion. If you haven't set a payment method on your account, you'll be prompted to enter and confirm your payment information here. You can also preview your promotion post by tapping the Preview Promotion button at the top of the form.